Herlag is the successful child furniture brand offered by KETTLER. In addition to children’s rooms, desks and high chairs we also put the spotlight on sporting equipment, tricycles, Kettcars, scooters and much more at the “Kind + Jugend” exhibition. The leading international fair is one of the most important industry meeting points in the world. In addition to a convincing stand concept the NA Group also supplies layouts for banners, provides support with flyers and is also responsible for the stand decoration.
This year’s umbrella brand shooting for KETTLER involves more than 130 sets from the sports, lawn and garden furniture, bike and games and child sectors. We intend to put the spotlight on products for 2015 professionally and with a uniform imagery. We are responsible for the entire organisation, processing and support – ranging from the coordination of all the parties involved such as the photo team, models, styling and make-up to the location scouting and extending to the catering on site. Here we permanently focus on the weather app for three of the four profit centres as we can only produce great pictures if the weather God is on our side.
From the idea to the design extending to its implementation – we score highly with an app as a classic extension to the shop shelves. This means that the dealers can show their customer the full range of KETTLER’s lawn and garden furniture: Which lines are available in which colours with which covers, which tables go with them, or which umbrellas etc. They can be ordered quickly in line with the customer’s needs and are thus unbeatable in terms of your shop floor space profitability.
For the second time we will be presenting the KETTLER lawn and garden furniture at the spoga trade fair – the meeting point for the garden industry with some 40,000 professional visitors. We develop the stand concept for the world trade fair including the banner layouts and demonstrate which trends the quality brand is setting.