Welcome home Leanix. We are setting up the new office of the Bonn IT Start Up

Leanix -new Office

The centrepiece of the new premises, which extend over an area of 1,400 square metres, is the „ALL HANDS AREA“, the room in which up to 75 employees will congregate in the future. The requirement was to create a combination of kitchen, lounge and meeting room. This has lead to the creation of a type of campus in the office with a terrace with multiple uses, which assumes the organic form of the LeanIX logo.

The founders André Christ and Jörg Beyer also wanted to set up five individually designed themed rooms for employees in addition to normal meeting rooms, in which people can retreat to form smaller teams. We are intrigued to see if the Matterhorn area, the library or the Stockholm area will turn out to be the most popular venue for the staff.

A communications area with five soundproofed and air-conditioned rooms was created for video and telephone conferences with clients.

A symbol of beauty for the IT company was selected by way of the shelves in the form of small overseas containers due to the fact the LeanIX software is based on state-of-the-art principles and is operated in so-called containers.

The complete implementation including the design, planning, furniture manufacture, and construction measures was performed from November 2017 until February 2018.

The Beefer: 800 degrees Celsius – the heat is rising at the Nelson Artz Group

The perfect grill for the perfect steak – this and nothing less was the vision of the Beefer founders Frank Hecker, Frantz Konzen and Marc Kirwald in 2011. A true success story of three friends who went out to revolutionize the barbecue market. And a happy one as well because in the fifth year the Beefer is set amongst celebrity chefs and gourmets.

At 800 degrees Celsius not only meat can be excellently prepared but also tuna, mussels or desserts. “to beef” became an established expression by now. The fan base is growing constantly meanwhile a Beefer recipe book has been released.

As of now we will be the agency supporting the Beefer Grillgeräte GmbH. The focus of the cooperation will be on the overall presentation of the brand, the further growth and the internationalization.

We are extremely excited about the hot autumn. It´s getting hot in here…

You are reading: The Beefer: 800 degrees Celsius – the heat is rising at the Nelson Artz Group

Promotion-Tour: FTI trailer advertises new Eurowings flight connection into Oman

For the Munich based tourism company FTI we organise a promotion tour around Cologne and the Ruhr District.

Starting November 2016 Eurowings is flying from Cologne/Bonn to Salalah, Oman. In as little as 7 hours an Airbus A330 is flying you to dream beaches and top-class luxury resorts.

With a promotion trailer that has been solely purchased for this event series by FTI and TVG (Touristik Vertriebs Gesellschaft) we will tour throughout North Rhine Westphalia as of mid-September. We organise the promotion tour including the selection of cities and locations, personal- and route planning as well as approval procedures. Additional tasks include the entire eye-catching labelling as well as the planning and implementation of the interior design of the 10 meter long trailer. The highlight: inside the trailer you can discover a fully functional mobile travel agency with all technical features of a sonnenklar.tv travel agency including digital signage.

You are reading: Promotion-Tour: FTI trailer advertises new Eurowings flight connection into Oman

Wilson Tennis Grassroots Tour in a new dimension – Marketing with all four brands

When it comes to the WILSON WORLD DEMO TOUR 2016 all four brands of the Nelson Artz Group are in demand. Just as during last year’s Burn Challenge we can showcase our cumulative competence and develop, plan and accompany the promotion and grassroots tour alongside our client Wilson. We assist our client with the conception, video shootings, the production of the event equipment including worldwide dispatch, advertising materials, development and implementation of the homepage with multilingual materials as well as an app accompanying the site.

And we put more on top: the biggest demo tour in tennis history with more global events and an even bigger coverage compared to last year. The Australian Open mark again the beginning with players from all over the world experiencing an action-packed mix of games, try outs of the newest products as well as lot of fun during thousands of events on all continents. Additionally they participate in a raffle. The main prize is the dream of every tennis player – a trip to the Australian Open or the US Open. Moreover all participants receive access to the PAP – personal achievement plan – a unique approach to improve yourself on the tennis court, to find the perfect products for yourself and to simply play your best tennis. The man behind it is none other than Sean Brawley one of the world´s leading experts in the field of coaching and former tennis professional.

You are reading: Wilson Tennis Grassroots Tour in a new dimension – Marketing with all four brands

Event and Promotion series for Wilson – A review of the Burn Challenge 2015

For our client Wilson we developed the Burn Challenge a tennis event and promotion series with events on all continents. The specially adapted Wilson event container is attraction as well as contact point at the top events of the series like the Orange Bowl in Key Biscayne and Miami. Our task: the development of the Wilson Burn Challenge competition including its evaluation tool, the production and global distribution of all event material including the event container, flight cases, music system, banners, tents and displays as well as the creation of the homepage.

In 2016 Wilson, in cooperation with us, will start the World Demo Tour with even more events and its own app.


TVG campaign for young entrepreneurs

With its own webside, facebook-presence and ads we start the campaign „young professionals“ for our client Touristik Vertriebsgesellschaft (TVG). At the same time the media partner Travel One issues a cover story dealing with the funding programme – accompanied by advertisement in the printed edition as well as online. The matching photographic material was taken during a photo shooting in a representative sonnenklar travel agency in Kaarst.

TVG_YP_Webbanner_300x250_TO_01     TVG_YP_Webbanner_300x250_TO_02

Young talents are a main focus for the TVG: for the winning franchise formula “the travel agency of the future” TVG is looking for young travel agents looking forward to being self-employed. To make this big step a little bit easier for the junior staff the TVG is allocating ready to use agencies in top locations – including advanced technologies and award winning furniture and communication concept. Training courses and support with business related topics as well as possible financing models ease the start.

The Germany-wide campaign is kicked off with five locations: Dachau, Langenfeld, Berlin-Biesdorf and Kirchheim. Interested parties can apply up to November 30th, the most promising ones are invited to the FTI headquarter on December 12th.

The franchise concept with its multi-channel marketing is the skillful combination between the online and offline world and is therefore ideal for modern and committed tourism professionals. The TV channel sonnenklar ensures additional brand awareness and offers franchisees the option to present themselves.

Support for IT Startup

Since its foundation in 2012, we support LeanIX in the area of graphic design, exhibitions and advertising materials. The young start-up from Bonn is offering clients the opportunity of displaying their complex IT-landscapes as well as optimizing analysis and planning. As part of this year´s expansion the focus was on two big trade fairs – the “Gartner Enterprise Architecture Summit” in London and the “Gartner EAM Summit USA” in Grapevine, Texas. In addition to the booth concept we also produced brochures, postcards, posters as well as give-aways.

Burn! Video shooting in sunny California


It´s not only the sun which is burning in Palm Desert, it is also the place where we stage the Burn Challenge for our client Wilson. On the edge of the WTA tournament in Indian Wells dashing takes and interviews were recorded for this global event. The two round of sixteen opponents Kei Nishikori und Feliciano López are joined by Simona Halep und Juan Martin del Potro. Young professionals are representing themselves in front of the camera and show if they are the best baseliners.


Behind the scenes – Making of-Video of TWE Photoshooting

How are the photos for a Tennis Warehouse Europe catalogue taken? The video delivers you an insight into an exciting day on the tennis court. Hat stand and cardboard box, powder puff and foundation, sunbounce and equipment cart, thereto models playing tennis and nice customers, that’s just a choice of ingredients for a successful shooting.